AY IDENTIFIES NOLLYWOOD’S BIGGEST PROBLEM
Read Time:1 Minute, 17 Second
Joseph Omoniyi
Popular Nigerian comedian and movie producer, Ayo Makun, better known as AY has explained that access to funds remains the biggest challenge facing Nollywood practitioners.
Speaking with Pulse, AY noted that individuals who strongly believe in moving Nollywood forward, get involved in other businesses to make money for themselves and use it to fund their movies.
“Access to funding is a major challenge, the more we have people who believe in the industry getting involved in terms of sponsorship, participation and investment, trust me, we would be giving Hollywood a pretty good run for their money. But for now, that is the major challenge but so far so good, if I want to rate Nollywood, I would be doing that from the point of view of the individuals, who are in there doing what they know how to do best. We are there, we are climbing but it can be better”, he said.
The “Merrimen: Real Yoruba Demons” producer revealed how he sources funding for his movies, “I play with my own funds and once or twice, try to get one or two investors involved, I mean not within the corporate circle but individuals who also believe in the business and we just rock and roll. It could be better if we have the support of either the government or corporate sector, it’s just the question of belief and understanding to close up the gaps.”
He further urged the government to get involved in taking Nollywood to the next level.
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