AFRIMA APPOINTS THREE NEW INTERNATIONAL JURY MEMBERS AHEAD OF 2025 AWARDS
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By: Muftau Fatimo
The 2025 edition of AFRIMA (All Africa Music Awards) is scheduled to be held in Lagos, Nigeria, from 25 to 30 November 2025, and will be broadcast live across 84 countries worldwide .
As preparations ramp up for the 2025 All Africa Music Awards (AFRIMA), the organisers working in concert with the African Union have appointed three new members to the International Jury. The newly announced jurors are Marwane Fachane (Morocco, representing Northern Africa), Asma Lucy Ilado (Kenya, Eastern Africa), and Messie Mboukou (Congo‑Brazzaville, Central Africa) .
Incorporating the expertise of Fachane, Ilado, and Mboukou aligns with AFRIMA’s commitment to a transparent, professional adjudication process that reflects the continent’s rich cultural diversity. These three join the existing 14‑member panel, which features music professionals across all five African regions as well as representatives from the diaspora .
AFRIMA 2025’s adjudication process is set to take place in Lagos, Nigeria, following the submission deadline of August 8, 2025. The event itself will be held in Lagos from November 25 to 30, 2025, and is expected to be broadcast across more than 84 countries .
Welcoming the new additions, AFRIMA’s Chief Experience Officer (CXO), Adenrele Niyi, expressed confidence in their contributions.
She said, “We are delighted to welcome Lucy, Marwane, and Messie to the AFRIMA International Jury. We’ve already started on a warm and respectful note, and I’m optimistic about the energy and depth they’ll bring to the team.
“Each of them is a respected music professional with solid experience in their respective regions, and their inclusion this year adds a refreshing layer of perspective to our already diverse and highly skilled jury.
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“Personally, I look forward to receiving the lovely lady and the fine gentlemen in Lagos, Nigeria, this August as we gather for the 2025 AFRIMA Adjudication Process. It’s always a special time rigorous, engaging, and deeply inspiring and I’m confident they will feel right at home.”
Other members of the AFRIMA jury include Olisa Adibua, Jury-in-Charge and Associate Producer; Vicensia Shule representing the African Union; Emil Ngumbah (Cameroon) for Central Africa; Joett (Tanzania) for Eastern Africa; Hossam El Gamal (Egypt) for Northern Africa; Adam Tiran (South Africa) and Delani Makhalima (Zimbabwe) for Southern Africa; Guy Neza (Côte d’Ivoire) and Motolani Alake (Nigeria) for Western Africa; and Hadja Kobele representing the North America diaspora.
In their official statement, the organisers reiterated that all musicians, producers, choreographers, and record labels must submit their entries by 8 August 2025. They encouraged eligible participants throughout Africa and the Diaspora to upload their music through AFRIMA’s official website for a chance to perform on the prestigious AFRIMA stage .
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